Saturday, August 7, 2010

Google Adsense

If You own a site or blog or any online pages, it's easy for you to earn money online without doing anything but just displaying Google ads on your pages.

The obvious question arise in your mind is "why Google pay money for just displaying these ads?"

As you might know, Google earns most of its revenue from these advertises. The program that enable other websites to display their ads on Google is called "Google Adwords".

Now, using Google Adsense you're helping Google advertise and that's why they pay you a percentage of what they earn.

How Google benefits even if they share percentage of revenue with us?

That's the brilliance of Google.

Now, using these adsense program, the advertisers ads are being displaying on more websites then just Google's website alone, so they will get much traffic and even more clicks on these ads. And who would not like to fetch much traffic on their sites?

As more traffic advertisers receive, their advertising funds used up very quickly.
In Google Adwords, the advertisers gets charged every time the site gets a visit.And it's a general thinking that if you can make good business by increasing traffic on your site, you will keep adding funds for advertising (usual marketing strategy).

Now, you must have understood why Google share percentage of revenue with ad publishers.

How to configure Google Adsense for your website/blog?

There are few simple steps you need to follow to configure Google Adsense:

1. Login to Google Adsense using you Google Account. Don't have Google Account, Click here and then login to Google Adsense.

2. Now go to Adsense Setup tab and choose the type of Ad you want to publish on your website. You can customize the look and feel of ads.
3. At the end, you will get a HTML Code, that you have to put somewhere in your website where you want these ads to get displayed.
4. Now everytime someone clicks on these ads, you will earn a share of what Google earns.

Happy Google Adsensing...

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